Oxford and English Dictionary Draft Revision Jan. 2006

Mackem, n.

A native or inhabitant of Sunderland or Wearside; a supporter of Sunderland Association Football Club.

Brit. colloq. (orig. Eng. regional (north-east.)).

Watched Balderdash and Piffle on BBC2 tonight and one of the words included was the word Mackem - meaning someone from Sunderland. Now when I first heard this word about 15 years ago it was a derogatory term used by Geordies (from Newcastle)to insult us Wearsiders.

However in the intervening years it seems to have been adopted by the inhabitants of my town of birth as a badge of pride. Mind you with the team doing so well this season I guess we have to find our pride where we can.